Francesco Nencini

Francesco Nencini

In the business, they call me Nencio. As a Director I've had the opportunity to shoot award-winning commercial work in challenging agency and client environments where team integration, a positive attitude and collaborative problem solving are the ingredients I always brought to the party. My first approach to the next production always starts with a passion for delivering the right story for that one media, brand, person or organization I’m shooting for. As a result of the digital revolution, the diversity of my work now stretches from advertising communication to the viral approach of the web and the future opportunities offered by upcoming technologies and formats. What I definitely learnt in the last decade is how to switch from large scale production to videomaking by myself with a light equipment and a minimal crew. And how to approach each and every story with the language that is more familiar to its own audience. My work as a Photographer, which includes a number of personal exhibitions across european festivals and art galleries, was awarded the First Absolute Prize at Orvieto Foto Festival in 2006 for a black and white book on NonPlaces ("I Non Luoghi" published by Silvana Editoriale).

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